Blog Pile

Follow a Trail of Content via RSS, Republishing, Retweeting

RSS 451

After all these years (like maybe 7? 8?) RSS is still so hot some regimes may wish to ban it, but it is the magic magic magic glue that makes content move around the web.

Here is one little story.

At NMC, I run a WordPress powered site to publish stories our Second Life work at the NMC Campus Observer, but we have only a handful of authors, and I must publish 98% of the content. Last year I had an idea to cleverly (I thought) embed a second WP site inside, as a NMC Campus Community Calendar, where people who were part of the NMC SL Community could post events. It is actually a second WP install in a sub directory, branded and designed to look like the main site (I wrote this up last year as Blog in a Blog).

That is just the set up for the scene of this movie. Well, just a story.

(1) On Sunday, Tayzia Abbatoir (SL identity of the curator of the art collections on NMC Campus in SL), posted an event on the Community Events Calendar site on Flickr Gettr, a really neat project on its own that fetches images dynamically from flickr as part of an art exhibit. It’s very cool.

(2) Within 3 hours, that same story is republished automatically on the front page of the the parent site, the NMC Campus Observer, by use of the WP-o-Matic plugin, that is able to do this by regularly checking and parsing the feed from the calendar site. (Yes Reverend, I ought to be using FeedWordPress… later).

(3) From the RSS feed on the main NMC Campus Observer site, this story is viewable in Second Life on some RSS screens we have been setting up all over our lands there:


From Second Life, you can click the “View” button in bottom right to open the full link in a web browser.

(4) But wait there is more RSS magic. I have twitterfeed set up to automatically tweet stories published at the Campus Observer to an NMC twitter account where this story is now re-broadcasted… automatically


(5) And the story moves along, retweeted by Beth Harris who adds some bits to it as mini commentary:


So to recap, I tracked:

Blog Post –> (feed) -> republished in second blog– > (feed) republished in Second Life and to twitter –> retweeted in twitter

And beyond the first creation of content, all of it was automatic or moved along by others.

This makes my inner (and outer) geek so happy. If paper burns at 451°F, what is the temperature of a hot RSS feed?

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Profile Picture for Alan Levine aka CogDog
An early 90s builder of the web and blogging Alan Levine barks at on web storytelling (#ds106 #4life), photography, bending WordPress, and serendipity in the infinite internet river. He thinks it's weird to write about himself in the third person.


  1. That’s awesome, I love to think about the journey of information through different media landscapes, and this really captures that beautifully. As for FeedWP vs WP-o-Matic, whatever works for you, I like the robust power of wp-o-matic, but always get stalled on the chron jobs because I am ignorant. The really beauty of this is that RSS is still so relevant and powerful after all this time (in internet dog years) and it remains the glu. Brian recently named another turntable at WFMU after eduglu, and the more I think about the more that was the right term. Maybe there needs to be a return.

    Jim’s latest blog post…EDUPUNK Battle Royale, Part 5 (FIN)

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