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Mothers Guard Your RSS Feeds, Someone Wants to “Monetize” Them

Look out for your RSS– as warned the vultures are still circling, and maybe hovering closer to your feeds. It’s interesting, curious, and quirky when the PR factories roll new verbs off the assembly line- Moreover’s FeedRSSDirect Ads offer this savory description: Moreover Technologies, the premier provider of aggregated online current awareness information, today announced FeedDirect RSS Ads, the first self-service integrated RSS feed delivery and monetization service… RSS feed publishers will now benefit from the ability to insert content-targeted, revenue-generating sponsored links within posts or as an individual post, providing publishers with unparalleled flexibility to monetize their content. Ohhhhhhhh, “monetizing” the content sounds so sexy. Magical. Alchemy. Turning plain old content into cash. I am not predicting gloom and doom, and will likely exercise my right not to read content that has been created in the pure goal of “monetization”. It’s bad enough that in this pursuit some web [...]

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Beware of Blogs in Plaid Jackets

While opportunistic greed vultures are circling over RSS, the used blog sales men have set up their hawkster wares down on the corner. Witness BlogToRiche$.com: Imagine earning an additional income, or more, by doing what you are already doing…BLOGGING! That’s right, I’ve outlined the basic techniques of how to use your Blog to make money! And guess what? It’s simple and profitable. I’ve done it. Heck, I’m doing it as we speak. I’ve taught hundreds upon hundreds of others how to do it too, why not you? Order Now! Before Midnight! Quick, Opus (for diehard Bloom County fans)! If you order now, you also get the turnip twaddler AND the kitchen salad shooter!! But let’s turn the volume back up on the sales pitch….. *Read the ACTUAL introduction from the book!)… Up until recently, blogs were considered to be underground and untapped by the world of money-making opportunities. Hard-core bloggers [...]

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Vultures Circling RSS

As we predicted, the time is ticking on the young, naive open-ness of RSS; witness the gathering vultures circling overhead. Greed, chasing of a dollar, and even the smallest crack are an open invitation for the party-crashers who will usurp everything that is open and collaborative just for a few shiny pennies. RSS: It’s Not Just for Bloggers Anymore Yup, the viagra pushers are game too. Is Ad-Supported RSS the Next Big Thing? Next biggest things since pop-up porno? portals? push-technology? RSS Is The New News “RSS (alternatively Rich Site Summary or Really Simple Syndication) is the new way sites and blogs distribute content. You probably already know this. But here’s something you may not know: How to make money in RSS software.” How virtuous, what an epitaph that would make. Buy & Sell RSS Ads Place your ad in RSS feeds throughout the web. Reach users who read content [...]

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I Missed the RSS Winterfest

These winters in Arizona are tough. Some days the temperature drops into the mid 60s. Likewise was my vain attempt today to tune into the RSS Winterfest. Every attempt use the link provided by the automatic email registration message, took me to a promising entry lobby, but every click of “Launch Presentation” resulted in a “session expired or not found” message. Same for Mac as well as the beige PC box in the corner of my office. I did get to muck around the conference wiki which seemed to survive a few hundred people editing pages at once. I had even entered my name as a wiki link on the front page, and returned later to see that someone (likely inadvertently) deleted it. That is the way the wiki bounces. I was hoping to be able to tune in during a dull planning meeting, but no such luck .Later I [...]

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Quick! Get Use out of RSS before the Vultures Ruin It

There are people who can look at a peaceful valley or serene mountain vista and only see how it can be exploited; they see only golf courses, shopping malls, and asphalt. Likewise, there are those that can only look at a useful communications technology and only rub their hands in glee trying to figure out how to squeeze money from it. There was the glory of the web, and now we have non-stop pop-up ads. There was direct connections via email, and now we are littered by spam. Next stop? The vultures are beginning to hover over RSS. Witness David Galbraith’s: “How to make RSS commercially viable” RSS, or more generally, web based syndication, appears to be hitting critical mass, but where is the money? Despite the promise of metadata enriched syndicated content, RSS is usually no more than a way to syndicate a link and a headline. No large [...]

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