CogBlogged Tagged ‘sxsw’

Late in the afternoon I lurked in the session on “Cross-Media Cross-Pollination: Mashing Up Video Games and ARGs” a panel session with Tony Walsh (Phantom Compass), Dan Hon (Six to Start), Dee Cook (addlepated.net) all people involved with creating top shelf ARGs (look it up yourself). It seemed the audience was pretty knowledgeable about Alternate Reality Games, and the session covered ground on some of the successes of ones like ilovebees and World Without Oil. The intent was to talk about how what works well in video games can be used in ARGs. There was a bit of discussion about the numbers of players (not remembering exactly) and some questioning about how many of them were active. Someone in the audience wanted to know the business case/benefit for runnning one. Another question was about the implications of ARGs that are so real people think that someone is really missing or [...]