Blog Pile

Maybe Blogging is Dead After All (or our conceptualization is)

Are Blogs Are Dead
Are Blogs Are Dead my photo of Nancy White’s graphic facilitation at Northern Voice 2008 (do I have to attribute by own photo? why not?)

Lacking no editorial oversight beyond themselves and opinions of their 2 readers, one thing a blogger can do is change their mind. And back again. Last week I asserted, that despite some valley wag’s wired opinion, blogging was not dead.

Actually I don’t change one bit of my barking at the Wired puff piece.

And more recently Nick Carr asked Who killed the blogosphere?

Blogging seems to have entered its midlife crisis, with much existential gnashing-of-teeth about the state and fate of a literary form that once seemed new and fresh and now seems familiar and tired. And there’s good reason for the teeth-gnashing. While there continue to be many blogs, including a lot of very good ones, it seems to me that one would be hard pressed to make the case that there’s still a “blogosphere.” That vast, free-wheeling, and surprisingly intimate forum where individual writers shared their observations, thoughts, and arguments outside the bounds of the traditional media is gone.

Carr pulls out the tombstone engraving in Technorati’s latest “State of the Blogosphere” report where they report that while tracking 133 million blogs since 2002, only 7.4 million have posted in the last 120 days (meanwhile there have been about 100 billion tweets and 3 trillion Facebook status updates in the same time period- okay, I MADE THAT UP THAT LAST BIT- if you quote that, do so at your own peril).

Like the Wired article, Carr tips the focus towards the head of the long tail, the individual blogger who can “significantly impact mainstream media” or as a rather active commenter puts it:

Q: When I say “blog”, I mean it in sense “X” (e.g. diaries, chatting)
A: OK, but THIS post is about “blog” in sense “Y” (e.g. individual voice with significant media impact)

And this still strikes me as an arbitrary, artificial distinction. It is still a small number of bloggers who reach, and maybe not much more percentage wise, who aspire to crack the Technorati 100. On behalf of the millions out there alive and blogging on the long tail, “WE DONT WRITE TO GET GOOGLE RANK”. We write because we have something to say, not that we want a massive audience. It disses all the ideas of Here Comes Everybody since all that count are Everybody in the Technorati Top 100.

flickr creative commons photo by Stuck in Customs

Ahem, the previous paragraphs started out as a two sentence introduction to what I was really going to write about, after all this time, we still waffle on exactly what is a blog. And I like that it is a messy definition, because there are interesting things that happen in the spaces of uncertainty.

I was reading a story on the New York Times site on Google Signs a Deal to e-Publish Out-of-Print Books (Hey do you remember when you could never link to a NYT article? or even see it without a login? Hurray for the passing of those closed garden days). In highlighting the text I was using for my delicious tag, I noticed the question mark hovering. And then I remembered the cool feature of the NYT site- any highlighted text can be looked up in a dictionary- so I took a stab at the word “blog”:

I do like that the results contain definitions from multiple sources, saying (I hope) that there are not absolute Commandment like definitions, but ones we have to sort through. Then it gets interesting…

The NYT Guide to Essential Knowledge (ahem, dated 2004) offers:

short for “Weblog,” a diarylike Web site, usually containing the personal thoughts of the site’s owner as well as links to other sites of interest.

The old blogs are online diaries approach. Yep, blogs are teen angst diaries and ramblings of thimble collectors. This is so narrow and old, I cannot my gag reflex.

The American Heritage Dictionary definition uses the old circular recursion method. A blog is either a noun:

A weblog.

or a verb:

To write entries in, add material to, or maintain a weblog.

Wow is that helpful. Under the listing or Blogger, one gets a little closer:

A website that displays in chronological order the postings by one or more individuals and usually has links to comments on specific postings.

But again, that feels rather limited as well.

But hurray for the Columbia Encyclopedia, which provides better breadth and context:

blog, short for web log, an online, regularly updated journal or newsletter that is readily accessible to the general public by virtue of being posted on a website. Blogs typically report and comment on topics of interest to the author, and are usually written and posted using software specifically designed to facilitate blogging; they include hyperlinks to other website and, often, photos, video clips, and the like. The most recent entry by the blogger is posted at the beginning of the blog, with earlier entries following in reverse chronological order; comments and other responses to the blog by readers are often posted after each entry.

Although some bloggers have (or have achieved) prominence and expertise that makes them as influential in politics and other areas as established journalists, reviewers, and critics (some of which maintain blogs themselves), many bloggers reach relatively few readers and discuss matters of largely personal interest. Blogs are also used by politicians, businesses, and others to keep voters, customers, and the like informed on matters of common interest; they can function as a significant alternative to television, newspapers, and other mainstream media, especially in nations where the media are controlled or censored by the government. Bloggers have at times broken important news stories or marshalled public opinion on a matter of public interest.

Online journals first appeared in the early 1990s. The development in the late 1990s of software that made updating an online journal easier and the subsequent rise of websites that specialized in hosting blogs spurred the rapid growth of blogging in the first years of the 21st cent., and by the mid-2000s there were millions of blogs on the Internet.

Now this was more an exercise in looking at the differences in definitions than hoping for a “correct” one. And I accept that the forms of expression or personal publishing that came primary from weblogs 4 years ago, now is dispersed into other places. Quick ideas, conversations play out haphazardly in twitter. I consider the way I use flickr as blogging, because it chronicles what I am doing in visual form, and I take the time to write captions for context. If I was into a lot of video, my expression might be played out in YouTube, vimeo, et al. Tagging sites in delicious or diigo becomes the sort of link logging that was prevalent in the early days.

But where do the reflective thoughts play out? Where do we hash ideas out on the open? And more importantly, with all this dispersed activity on sites that may or may not persist in the long run, where is hub that is us?

And that is why I blog, to have my own personalized space to do whatever I feel like. Come tomorrow, this site could be all about fish recipes or embroidery or history of tin soldiers. But I am my own archive, and to me that is important. And more so, writing, writing, writing, helps you think, process, develop. Twitter is fun but it is the candy of the web and I want the full course meal.

That said, it saddens my to look to my RSS reader and see so few updates from the sites I used to get my regular fixes. I can accept that people express them selves in other venues, but I miss the good, powerful, funny, poetic, silly, serious, quick, in depth, personal writing so f people I respect or respectfully disagree with.

And I guess its okay to repeat oneself in different words as last year I implored people to Viva La Blog.

Keep the flames of blogging (defined as posting to weblog??) alive. Well, at least I will be one flickering and flickring) candle in the wind.

If this kind of stuff has value, please support me by tossing a one time PayPal kibble or monthly on Patreon
Become a patron at Patreon!
Profile Picture for CogDog The Blog
An early 90s builder of the web and blogging Alan Levine barks at on web storytelling (#ds106 #4life), photography, bending WordPress, and serendipity in the infinite internet river. He thinks it's weird to write about himself in the third person. And he is 100% into the Fediverse (or tells himself so)


  1. “That vast, free-wheeling, and surprisingly intimate forum where individual writers shared their observations, thoughts, and arguments outside the bounds of the traditional media is gone.”

    The only bit you could really claim has gone is “outside the bounds of traditional media.” I’m not convinced that blogging is dead, I think, rather, that blogging has moved into the mainstream and has become familiar rather than new. That doesn’t make it dead, it just means it’s not the “next big thing” it’s the “last big thing” and the media are bored even if the bloggers aren’t.

  2. Yes, exactly, it has moved into the mainstream–even with multiple definitions. Some probably wish it were dead, because it’s too much trouble to evaluate whether the writing is good, worthwhile, entertaining, crackpot, or serious journalism. I guess it’s in that trough of disillusionment on the hype cycle, but surely moving on to the plateau of productivity. Some people are probably tired of the stumble-upon way of running into good blogs, but then, it’s hard to maintain that sense of joy in the revolution.

  3. Thanks, Alan, for another great post celebrating blogging. You exemplify the deep, extended, ongoing, recursive thinking-out-loud and sharing and questioning that for me distinguishes ongoing blogging from anything else I see out there in the Web world.

    Amid the pell-mell scatter of staccato conversations and connections and networks that create the current buzz about the Web, I am so glad for my home blog, a place to warm myself by the slower fires of contemplation and conversation and creativity. Just as some are tolling blogging’s death knell, I find that others are voicing new interest in blogging as a way to pull the power and reach of the Web into local and personal efforts to think more deeply and creatively as we pool our bits and pieces into collective intelligence. This is exciting!

    I love your line– “the good, powerful, funny, poetic, silly, serious, quick, in depth, personal writing so f people I respect or respectfully disagree with.” It takes stamina and commitment to blog for years and years, and a willingness to push one’s own thinking, to grow. I don’t think many have the patience for that. I also worry that because blogging does not usually count as work or seen as time well spent, some feel it is a luxury, the first thing to go when time is short instead of being a practice that leads to better thinking and working and connecting. Those who have shed blogging perhaps do not realize how much their readers gain from reading, commenting and linking to their blogging.

    Blogging is, perhaps, for the tortoise, not the hare.


  4. The articles that declare blogging to be dead are always focused on the hare. As Alan says they write under the assumption that all bloggers want to get into the Technorati 100. It appears that their back-of-the-napkin calculations prove the same thing as mine – no matter how much calculus I apply blog #101 never gets included.

    According to those articles blogging is dead today because you chances of getting in the top 100 are much worse than they were in the days whent here were only 95 blogs out there.

Leave a Reply

Your email address will not be published. Required fields are marked *